SEO (Search Engine Optimization) – Fact or Fiction?
Much has been written and discussed, usually passionately, about search engine optimization or, as it is known, SEO. For many years, SEO was purported to be some type of magic that you had to pay someone to handle the details. The general consensus was that the “normal” person could not handle SEO. To add to this stereotype, the search engines tried to keep an aura of magic in SEO.
Recently, the veil of magic has been lifted.
Much of the “magic” of SEO is really not that magical. It is more common sense than anything else. Yes, there are rules that you need to abide by to stay in the good graces of the search engines. The rules are not magic but you need to change, slightly, the manner in which you present your material. It is not as simple as just locking in a single keyword. It is learning how to lock in the “feeling” that the search engines are seeking.
Fortunately, in the past several years, many people have worked very hard to educate everyone who wants to learn about the trials and tribulations of SEO. They have printed and spoke about everything that is required to excel in SEO. The real advantage of learning from these experts is that they have assembled tools and techniques that shorten the learning curve. Because these people spent their effort to help others, everyone benefits.
So, what is this “magic” that the search engines are seeking?
The easiest way to describe SEO in terms that everyone can understand is “relevancy”. The search engines are looking for more than just a single keyword. They are looking for a pattern of linking words and phrases that add more “structure” to the keyword. SEO is also about how to structure of how everything is tied together.
For instance, Google has tools on its search page that will show the relevant words and phrases for a given keyword or phrase. Then Google also will allow you, using their own tools, to further dissect these words and phrases. By completing the research before you construct your site or article, you have a significant advantage over the person that doesn’t understand SEO or doesn’t believe it matters. Trust me, it does.
The way that you know that your SEO work is doing its job is to do the Google search. When your info show up on the first page of Google … and stays there … you have completed your work successfully. It gives you great, personal satisfaction when everything falls into place and you get your info ranked over people that have been there for a period of time.
The BEST way to “win” in SEO is to change your mindset to match what the search engines are looking for. It isn’t magic, it is just following a set of rules, much like most other things in life. The advantage that you have with SEO is that you have feedback very quickly. If your information doesn’t rank, you didn’t do your homework. The good part is that you can always rework what you did until you DO get it right.
So, how do you learn SEO correctly? Easy. Go to: http://www.MLMIntegrityMarketing.com to learn how my team and I teach others to utilize these same SEO tools to control our spots on the web.
Tagged with: Attraction marketing • marketing • mlm marketing • mlmintegritymarketing • network marketing • search engine optimization • SEO
Filed under: SEO (Search Engine Optimization)
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This series of manuals and videos teaches you the secrets of mastering the Adwords/Clickbank profit generator. Even the newest marketers can make serious cash with this system! 
Palte,
This sound like a great beginning to an e-book you could write.
Any thoughts?
~Linus
Hey Bill you are right on when it comes to not getting “freaked” out about SEO. SEO, as you stated, is common sense but there are some tricks that I am sure that the system that you use is going to show us. One of the most important ideas about SEO, that you also stated, was that it needs to be relevant. It takes work but it is worth it.
Thanks for the information,
Kathy
Great Post Bill. I have just been learning myself how important SEO is. With your help I have been able to get top ranking on many keywords.
Thanks,
John stone
Great post Bill. We really do need to put ourselves into the minds of people who are searching for what we have. We then need to understand the relavancy factor and how Google sees it.
Awesome post,
~Bert
SEO is very much a misunderstood science yet at the same time it is very easy if you follow some simple if you follow the simple steps you have pointed out.
Keep up the good work with your articles.
Bob
Bill thanks for giving me a new perspective about SEO. The way you describe it makes it easier for me to think about my content the way the search engines would analyze it. I know that this will make my content more efficient.
Hey Bill,
Way to demystify the myth of SEO my friend. SEO really is NOT that difficult if you just understand a few key simple points. Thanks for the great info!
- Yo
Great post Bill, and a great tutorial you gave last week as well!
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Nice post
thanx for this imformative article
oh cool, this information is really useful and definately is comment worthy! hehe. I’ll see if I can try to use some of this information for my own blog. Thanks!