Are you even aware that “Twitter PPC”
exists?

2 of my good friends are some underground
PPC experts, and they’ve dialed this thing in.

Check it out. The last $50 they spent on
their “Twitter Pay-Per-Click” marketing resulted in:

* $0.37 per click to a laser targeted prospect
that right at that moment is searching for what
you have to offer. <<< HUGE!

* 347 re-tweets.

* 2,655 pairs of eyeballs to their offers.

Massive viral exposure. Oh, and it’s automated.

Sound pretty sexy, huh ?

And they’ve agreed to share everything they’re
doing to get these results for F*R*E*E on a webinar
this Wednesday July 7th at 9:00 PM EST.
And this thing will sell out fast so get here early.
Register Here:

http://WEB.MLMIntegrityMarketing.com/?t=7710

MyLeadSystemPRO(TM) Live Marketing & Training Call

for Members and Guests

Join Us this Wednesday Night and listen live.

9PM Eastern (5 GMT)

8PM Central

7PM Mountain

6PM Pacific

Time Converter Link:
http://www.timeanddate.com/worldclock/converter.html

Talk about cutting-edge marketing knowledge
and value. That’s all you ever get from me!

Give me a call or shoot me an email if you like
what I constantly give to you week in and week
out, and if you want to take our relationship to
the next level.

I’ve giving this type of training to you for zero
cost. Imagine what I could do for you if we were

business partners. 

To Your Continued Success,

Bill

Email    billpalte@gmail.com

Phone     419-233-3223

http://DV.MLMIntegrityMarketing.com/?t=WEB7710

If you want to REALLY take your business to the next

level, fill in the box above to the right. You WON’T be sorry.

Sounds pretty logical, doesn’t it?

On the surface, this type of plan makes perfect sense. If the mentor is being successful with their marketing plan, it would be logical to promote that same plan. The mentor would be able to state what aspects of the plan worked very well and what parts of the plan did not work as planned. If there were questions, the mentor would have the information from their personal testing to explain why something did or did not work

Concern enters into the picture when you have a large number of people enter a program in a short period of time. Each of the new people will probably be shown a marketing plan that is quite similar to what each of the other new marketers is being shown. At that point, you potentially have a large number of people placing nearly identical ads in the same marketing venues. If you look at the ads posted every day, you many examples of this situation.

So, you ask, what is the issue?

The issue, in my opinion, is that three things occur. First, the ads slowly lose their effectiveness due to massive over exposure. The same title appears on multiple ads in a single search. After someone clicks an ad, they ignore the remainder of the ads, or worse, make the determination that the ads are all SPAM and ignores them all.

Second, as happens quite often, the ads are copied and posted literally word for word from their mentor. Again the ad becomes very ineffective after the potential customer clicks several ads only to read identical copy. Or, even worse, the search engines determine that the ads are SPAM and deranks everyone’s ads. This affects everyone, even those whom may have been running the ad for a long period of time.

Third, because of the information that the new marketer has received from their mentor, they advertise in the same venues as their mentor. Again, with a large number of new marketers joining in a short period of time, the new marketers are effectively advertising to a crowd of people in the same program. Then they become discouraged because they don’t get the response to their ads that their mentor has told them that the mentor has had.

Hence, they are preaching to the choir.

So, do you recognize yourself in this scenario? If so, there is a solution and it is not complicated. You need to become a responsible marketer and be responsible for your own ads and ad copy. PERIOD.

So, how do you get away from preaching to the choir?

First, you need to advertise in MANY different venues.  Don’t rely completely on the marketing sites that your system recommends. There are many reputable sites online today. If you are not sure where to find these sites, you can ask your contacts on Facebook and Twitter for their recommendations or ask whoever you are comfortable with asking. Then check out the sites and use the sites that fit your advertising strategy.

Second, I believe everyone needs to study copywriting.  The more you understand about copywriting, the more effective you will be with your entire marketing structure. If you have to rely on someone else to do your writing, you “probably” will always be at the mercy of someone else.  Not effective for long term success unless you have deep pockets.

If you follow these ideas, you will improve your marketing effectiveness and this should improve your bottom line.  Here is an excellent program to improve your copywriting To find out more about how my team and I work to use other sites to improve our marketing, go to: http://www.MLMIntegrityMarketing.com/?t=PTC

© Copyright Distributor Rights Association 2006

This research extract is the Property of the Distributor Rights Association the complete 24 page research paper (with all documented Academic references [#4 above] from NON-MLM Academics) is available from the Distributor Rights Association for $500.  You may quote/copy the above but you have to include THIS NOTIFICATION plus a link to the Distributor Rights Association website http://www.mlm-dra.org and the http://www.mlmwatchdog.com If you don’t expect a copyright violation lawsuit.

BUT, is this a REAL testimonial or just creative advertising?

Many of these testimonials read like they are too good to be true. They could be very accurate but, because of how they are constructed, the testimonial reads like more hype than reality. Rather than simply stating how the product or service did what was advertised, the testimonial gives an almost unbelievable account of results. In many cases this causes the testimonial to backfire on its effect.

So, how did the testimonial go from effective to hype?

Like everything else in the world, there is a creeping change that occurred. Gradually people changed the context of the testimonial to be more like an ad than that of the original testimonial.  Once these revised testimonials got to the market, and people realized that the context had changed, they became less effective.

If you are writing a testimonial but constructing it like an ad, there is a high probability that it will not work. You can’t hide an ad, regardless of the context, under the guise of something else. Today’s market has seen almost every type advertising that you can present.  They understand when marketers are using a form of communication that does not fit the original meaning. As the saying goes, you can fool some of the people some of the time….

What is a true testimonial and how can you identify one?

A functional testimonial has several very significant differences from a sales ad. For instance, the testimonial will usually state the results of using the product or service rather than the benefits of trying the product or service.  A true testimonial will be written in the first person context rather than the third person. It will use I or me in describing the person using the product or service. Typically it will be three or four sentences long.

By contrast, a testimonial as an ad will be longer in length. Some are several paragraphs long. My experience of testimonials is that they are very seldom that long. Most people just won’t write that much.  Most testimonials are also worded with conversation words versus sales type words. They are worded as if you are telling a friend about your experience rather than if you are trying to convince a friend to use the product or service.

So, the bottom line is quite simple. If you are going to use testimonials, and I highly recommend that you do, have you customer write it from their experience.  Do not reword or edit it. If you change it, other than not being a true testimonial, you most likely will lose the context you were trying to capture. Then your target market will begin to distrust you and your words. That is bad.

My team and I connect with our market because we have learned how to show them the benefits of working with us. To learn how we accomplished this, go to:  http://www.MLMIntegrityMarketing.com/?t=ial and see what we teach our associates.

So how do you determine if your leader is the leader you want to work with?

Some sponsors do what leaders need to do.  They motivate you when you need it.  They try to understand what makes you tick. They want and need to understand your goals and what gets your blood racing.  Ultimately, they become both a friend and mentor.

Sometimes, the sponsor doesn’t fulfill the role of a leader. After they get you signed up, they disappear. This happens way too often. Then the marketer struggles to make any money and, most likely, drop out of the business after six to nine months.

So, how do you know which type of sponsor is recruiting you?

Unfortunately, there is not a clear cut answer to this question.  Probably the best course of action is to have a set of questions that you need answered.  Then you need to interview your prospective sponsor to see how they answer your questions. You also need to understand that some sponsors will not take kindly to being interviewed.  They will state that they are the leader and you need to follow what they say. This may or may not be good for you.

If you are new to the MLM world, there are many things that your sponsor may not tell you. They may not tell you what to do after you tap out your warm market. They may give you vague instructions, like make a list of 100 people that you know and go talk to them. Handing out flyers, holding in home meetings, explain your business to any one that will listen, etc. etc. are other things that they may have you do.

This may work for some people. However, this marketing strategy has done more damage to the network / MLM market that anything else. If a person is not a salesman, they will fail miserably if they try to market their product this way. They need a different marketing strategy.

A good sponsor will have a plan to get the new person going. They will try to understand the comfort level for a given marketing plan and explain how to implement this plan. Most good sponsors have a range of marketing strategies that can be adapted to fit most any situation or person. They understand that there is not a single solution for getting everyone successful, so they change their plan to fit the person.

There are also a percentage of marketers that don’t want their sponsors help. They have been there, done that. Sometimes they know more than their sponsor but, because of their situation, join an opportunity under a less experienced sponsor. As a sponsor, you should then try to learn everything you can from this team member.

In conclusion, when you are considering joining a new opportunity, make sure you know what your sponsor will do for you and what you will be doing for them. Just remember that the goal is for everyone to be successful. To learn how my team and I can help you to be successful in my business, go to http://tr.im/emmfor to see how our marketing system changes the rules.

Why do you go to work every day?

For the money to maintain your standard of living? To be “able” to go on vacation?  To  keep from starving to death?

The employee is a very specific type of individual. This type of person wants only to do what they are instructed to do.  They may not be happy doing a particular job but it is better than having to make a decision on what to do to get paid.  Most of these people are quite good at what they do, they just don’t want the responsibility for the task at hand. They are usually very punctual and reliable. For most people, this is all they want out of life.

However, there is a large group of people that can’t stand the thought of someone else telling what they need to do. These people are called business owners and/or entrepreneurs. Although many use these titles interchangeably, they are quite different types of people.  The business owner may be an entrepreneur but an entrepreneur is much more than a business owner.

A business owner usually identifies themselves with the business only. When you ask them “What do you do?”, they are quite specific. They will reply “I run a XXXX business”.  If you check back on them in five years, they are still running the same business.

An entrepreneur, on the other hand, will respond quite differently to the question “What do you do?”. Many times an entrepreneur will answer something like “I’m running an online business, I’m running a charity for XXXX, I’m starting a new business to do XXXX, … etc.”  They seem to be always working on something new. This is just the way they are. If you were to check back on them in five years, they probably would have added four or five new ventures to their stable of products and will be working on new ideas also.

Why do these people work for themselves?

That answer lies within each individual person.  Most of the base answers begin with “I want to ….” and then go on to expound on the goals that each person has established for themselves.  Many times these goals are about the ability to give to the community or to a specific cause. Some are about very personal reasons, such as providing financial support to a cause in support of a friend or family member.

Some people are in business by themselves because they don’t want to conform to the rules that apply in most other companies. They believe that they are capable of earning a respectable income and what to have the ability to determine what they do and when. They understand that if they don’t produce something of value, they don’t get paid. They also understand that if they produce something of value, the world may beat a path to their door.

Are you an entrepreneur that is stuck in an employee mode?  Do you have the desire to actually step away from the structured employee world to be able to set your own course?

If that sounds like your thoughts, you can explore the entrepreneur world without severing the ties of your current job. To start the transition process, go to: http://www.Millionaire-Marketing-Plan.com/?p=emmfor to learn what it takes to grab your niche in the world.

Columbus Grove, OH – Bill Palte, an independent Master Marketer with CarbonCopyPro, is excited to announce the latest internet marketing tool: the BlackBox.  The BlackBox, which conforms to the Federal Trade Commission’s newly established guidelines, was designed to streamline online commerce and allow associates to sell anything, to anyone anywhere in the world.

During November 2009, more than 1,300 entrepreneurs from around the globe gathered in Las Vegas to glean knowledge from the live teachings at the Fourth Master Marketing Event and were the first to learn the details of the much anticipated BlackBox.

Statistically speaking, CarbonCopyPro should not exist today. The average internet based business doesn’t survive beyond twelve months and yet CarbonCopyPro is anything but average. Words like integrity, respect, and commitment define CarbonCopyPro in an era marred by corporate greed and deception.

When CarbonCopyPro began nearly five years ago, as the brainchild of co-founders Jay Kubassek and Aaron Parkinson, a plan was put together to build an organization dedicated to its associates and all involved with CarbonCopyPro. The business partners share a commitment to positively impacting the lives of those within the CarbonCopyPro community, as well as those in the larger community beyond CarbonCopyPro.

It’s this commitment which drives CarbonCopyPro to provide its associates with the cutting-edge tools and resources needed to compete in the ever-evolving world of Internet marketing. The ability to anticipate changes and provide workable solutions is what led to the development of the BlackBox.

Palte states “BlackBox is an Internet marketing tool designed to allow CarbonCopyPro associates to sell anything, to anyone, anywhere in the world and to do so while operating within the Federal Trade Commission’s guidelines for e-commerce”.

CarbonCopyPro offers internet marketers the instruction and education required to quickly develop a strong and lasting Internet marketing business. It eliminates the overhead traditionally associated with building an Internet marketing business by providing a fully staffed virtual office, business resources, and communication tools, as well as the support and training necessary for each associate to successfully achieve their goals.

CarbonCopyPro operates within a unique business model where associates are encouraged to share their knowledge with one another in the belief that this will ensure the success of everyone within the community. This approach has proven to be more than theoretical as the achievements of CarbonCopyPro and its associates continue to multiply.

Bill Palte is an Internet Marketing Expert looking for students to teach this unique marketing system to and boost their personal income. You can learn more about BlackBOX and Bill’s CarbonCopyPro business at: http://tr.im/emgmpr CarbonCopyPro is currently available in 173 countries and 42 languages.

Unfortunately, this situation may have nothing to do with you.  Your sponsor doesn’t understand this or even how to explain this issue to you.  Fortunately, this issue is easily explained … if you understand basic mathematics.

Mathematics?

Yes, this is a quite simple math problem.  You see, in any sales business, you get paid based on the quantity of products that you sell.  The more of your product that you sell, the more money that you make.  Quite simple. Unfortunately, there is a huge second factor that enters into this equation that will impact your total income, especially if you are running your own business.

This factor is the amount of money you earn per transaction.  You are probably saying that this won’t make THAT much difference, will it?  Yes, the difference in the amount that you earn per transaction will make a tremendous difference in your income. The example below will show the graphic difference. This will be a simple example but has real world implications.

First, some base information.  Typically, one percent (1%) of your prospects will purchase your product or service. In addition to this, only about one percent (1%) of the people that read you ad will respond to it.  Then you get to the real kicker, only one percent (1%) of the people that see your ad will even bother to read it.

So, here are the numbers.  You need one hundred (100) prospects to get a customer. To get the one hundred prospects, you will need to have ten thousand (100 X 100) people to read the ad.  Now for the scary number.  You need one million (1,000,000) views to get your single customer.

So, by now, you are probably asking what this has to do with anything.  PLENTY.

For instance, say you earn ten dollars ($10.00) per sale.  For your one million views you just made ten dollars.  Do this ten times per month and you just made one hundred ($100) dollars.  CONGRATULATIONS.  In five months you are broke and your business is probably on life support or worse.

OK, say you bought into a better system and you are making one hundred ($100.00) per sale. You are doing better because you have now made one thousand ($1,000.00).  This means that you will struggle for a YEAR and then probably still bail out because your effort is not being rewarded the way that you think it SHOULD be.

Now, what if you were to join a large dollar program?  Say you could earn one thousand dollars ($1,000.00) per sale.  This would put ten thousand ($10,000.00) in your pocket for ten sales.  NOW YOU ARE TALKING.  Now you have a business with enough income to allow you to grow your business to a level that is sustainable.

Unfortunately, too many people join the small dollar programs and then complain that they can’t make any money…AND…they are correct.  The odds are greatly stacked against them.  Now if you are looking for pocket money, yes, a small dollar program will fulfill your needs.  If, however, you are looking to put some decent money in you pocket, a small dollar program will drive you out of the business.

So, what do you do?

My suggestion is quite simple.  Visit:  http://www.Millionaire-Marketing-Plan.com/?t=wp to see the strategies and techniques that I learned to make my business profitable.

Like most marketers, you got into this great business because you wanted more than your J.O.B. was giving you.  You wanted to get away from the day to day B.S. that happens in most workplaces.  You desired to earn an income that will never materialize at your current position.  You have heard about the income of some of the top earners in the network marketing world and have thought to yourself….that is what I need to earn.

So, you stepped into the world of network/MLM marketing.

Then the reality stepped in.  You discovered that network marketing was FAR from a cake walk.  Your income the first several months was practically nonexistent. So, you kept learning and doing.  And learning and doing. And learning and doing.

After a while, your “significant other” started to ask some pretty pointed questions, such as “where is the money”, “I thought this was going to make us a bunch of money”, “how much is this costing us”, etc, etc.

You probably followed one of two courses of action to respond to these questions.  Either you didn’t answer directly or you gave the standard “this is a business and it takes time to get everything running”.  Either way, you were probably quite uncomfortable in answering. The answer was the real issue to these questions.

They weren’t asking “why aren’t you making money” they were asking “why are you trying to be different from everyone else around us”.

So, now what?

Basically, you have one decision to make … are you in or are you out?

Yes, building ANY business takes time and effort.  There are times when you will feel like chucking the whole thing….but you keep on because you “know” what exists at the end of the rainbow. You know that the business will take off when you reach the right mental state.  You know this because the business people that you are associating with have that “made it” have told you “it” is worth the effort.

BUT, what about the questions that you keep getting about “when”?

After you understand that the question is more about why you are not “conforming to the clan” than anything else, you can structure an answer to these questions.  The simple version is that you will always be the same as the people that you associate with every day.  If you associate with people that make minimum wage, you most likely will stay at that income level.

The other saying — if you want to soar with the eagles, you have to fly with the eagles – is the ONLY answer.  Nothing else matters.

So, how do you learn to fly with the eagles?  For starters, go to:  http://tr.im/emmfor and you will see some of the “eagles” that are in my group. Then you need to follow my example.

There are several marketing strategies that seniors (according to AARP) should become familiar with if you want to become a successful online marketer. We not only can survive but thrive in this new information age. We just need an open mind, a computer and some kids or maybe grand kids to help out. Our typing skills are horrible, we can’t see well, yet we can still prosper as long as we use the power of our brain. Also, using these strategies just might aid in the prevention of Alzheimer’s disease. Go figure!

Let’s take a look at some basic strategies to successfully market your business online today:

1.Facebook – Get your children or grandchildren to set up a page for you with friends and family photos. Once you feel comfortable with that begin to seek out people you know but have lost track of and hopefully their children and grandchildren have done the same for them. Invite their friends to be yours and begin to build a relationship. Join groups that you are interested in and post comments or articles within those groups.

2.Twitter- Similar strategy as Facebook except the conversations are shorter and you follow people you are interested in and those interested in you will do the same. You might not like the feel of Twitter because you will see a lot of nonsense tweets. Ignore those and begin by tweeting about what you like to do that may not be business related. For example, you can tweet about how to grow tomatoes and talk about something that may have helped a loved one‘s cancer or diabetes, anything that peeks your interest. Tweet a few times daily and it will soon become addictive. Once you develop a good following you can begin to ease in marketing tweets about your business and your website (which someone should have helped you develop).

3.LinkedIn – This is where all the professionals are located. This is a very clean and polished group of folks here and may be the best hunting ground for your business. This is where the cream of the crop hangs out. Generally you have to know someone to invite to become a connection. One way to do that is to join various groups you are interested in and then post articles to that group. If someone leaves a comment about your article, thank them and ask them to become a connection to you. This will require article writing but a couple of articles a week should do the trick.

4.YouTube – I know what you’re thinking here, “But I have A Face for RADIO”. I have those same feelings myself. However, if you’re going to be a successful online marketer, video is one avenue that must be tackled. Again, enlist the help of children and grandchildren for making a video and include them in it if necessary. You may have the most potential here to reach more people than anywhere else and with the help of the younger generation they will have you jazzed up and ready to market. Depending upon your creativity, this may be the strategy that skyrockets your business.

After using a few of these strategies, the key would be to get traffic to your website and convert traffic into sales. This is a little more complicated and may require outsourcing. However, if you have the energy and drive you can also accomplish this using some specifics tools. That’s a lot to swallow and you can outsource everything as a business investment. The fun, however, might just be to do a few of the strategies yourself to get some basic understanding of how it’s done so that you too become an active part of this Web 2.0 revolution.

Market you!
Valarie Taylor
linkedin.imvaltaylor.com
713.440.6799

Bill Palte is an Online Marketing Coach & Business Builder who helps struggling marketers build their business. Build Your Income Stream Here