Recently, a new version of the dropcard has become famous. The dropcard has been redesigned to look similar to currency but with an advertising message on the back of the card.  The most effective dropcards have been printed to resemble the look of a $100 dollar bill.  These bills have been very effective in many different strategies because they resemble US currency.

To make the dropcards very effective, there must be a compelling message on the card. This will cause enough curiosity so that the person picking up the card will take action on the message. What the message includes seems to be up for discussion on a regular basis but most marketers agree on several items.

First, the message on the dropcard must include a compelling call to action. The message needs to be short and precise so anyone reading the message will know exactly what to do. Typically, the message would be a short statement or question, such as, “You need to check this website NOW” or “Number 1 Home Based Business”.

Second, most messages are better if a phone number is not included on the dropcard. Although this may seem counter productive to many, not having a phone number forces the person with the card to log into the marketer’s system to have their curiosity resolved. This gives the marketer another chance to reinforce his message and to start to build some trust. It also provides more time for the prospect to review the marketer’s information before starting a conversation.

Third, the message on the dropcard must include a website for the prospect to review. Typically, this will be a page that presents an overview of the opportunity and a form to record the prospects contact information.  There is sometimes a phone number for contact since the prospect now has an idea of what product or service is being promoted.

Much has been written and discussed about the most effective marketing strategies for using dropcards but there appears to be a short list of the most effective strategies. These include: gas pump credit card slots, newspapers, tollbooths, clothing stores, and bookstores.  Each of these marketing areas require a specific technique to be effective.  All of these strategies can be implemented most anyplace in the country and are equally effective anyplace.

Now for the disclaimer.

Unfortunately, the dropcard techniques will not get you hundreds on leads everyday.  They will get you a steady, reliable stream of leads, of which most will be highly qualified since they took the time to track you down. These are the type of leads that you are looking for anyway. They will also understand how effective dropcard marketing is since they were discovered using the exact technique.

Unfortunately, most people will start out strong with the dropcards but slowly lose interest. The primary reason is that dropcard marketing is not high glamour.  It’s easy to lose interest since you are not getting the type of leads that you would with pay-per-click, for instance. However, you are also not paying the high cost of pay-per-click with a dropcard marketing strategy. Consistency will make this strategy pay well with time and the cost to get started is quite low.

This is truly a low cost marketing strategy that can be implemented by most everyone.

Order Your DropCards and  learn how to Market Your DropCards Effectively

A new MLM company is gathering steam for a pre-launch campaign to begin in early July 2009. This MLM is featuring a new product to the market… a coffee based product that may take the market by storm.

The current contracts are structured to eliminate several of the faults that are evident in other drink based MLM companies. For instance, the new company has the exclusive rights to this product, which is not the case in many of current drink based MLM’s. They also have made the determination that the drink will not be mass marketed in the retail arena. This fact alone will make this MLM company significantly different from the current MLM’s.

The basics on the drink are significant when it is compared to other drinks on the market. The antioxidant capability of the product is staggering – one gram of extract is equal to 625 grams of blueberries — which is one of the most potent antioxidant fruits available. Along with this fact, the drink will also be all-natural, with no preservatives and a unique nutritional strategy.

Currently, the company leaders are beginning to build their marketing structures – which include gathering names and contact information of people interested in being the leaders for this new business. A “very small” number of people are associated with this company today – which presents a huge opportunity to nab a top marketing position.

Several of the top marketers for this new company are also offering a truly unique opportunity to this MLM business – a proven marketing plan that doesn’t rely on friends and family. Way too often, an MLM company has a great product but doesn’t place a lot to thought into how to market the product. They tend to do what they had been taught before – which didn’t work then and works less now – to chase their family and friends, hand out cards at the mall, etc., etc.. Having a proven marketing plan in place will make the chances of success MUCH greater AND much more profitable to the marketer.

The company management staff is in position for the pre-launch and their experience – over 110 years of MLM experience – bode well for the long term success of this venture.

If you have EVER wanted to be in that “once in a lifetime” position – NOW is your chance. When word of this product hits the market, everybody that decided to wait will only have to look in the mirror to determine who left them out.

To get started in the business, click the link below, which will take you to the marketing site. Enter your information and you new sponsor will contact you.

http://CBD.MLMIntegrityMarketing.com

To Your Continued Success,

Bill Palte

Email CBD.MLMIntegrityMarketing@gmail.com

Phone 419-233-3223

http://CBD.MLMIntegrityMarketing.com